overview

Delivering experimental campaigns, getting feedback, iterating, and then building on the winning concept is the reality for today’s marketer.

Marketers are constantly seeking ways to be faster and more nimble, especially as social media, content, and digital marketing technology have changed the way they’ve traditionally gone to market. The days of executing static campaigns planned months in advance are gone.

In today’s world of constant customer feedback, marketers must be able to adjust their plans based on what’s trending in digital and social media. And with that, they need a better way to manage their marketing projects.

The truth is making your marketing organization agile isn’t a simple matter, but we have found a practical and effective way to get there.

Products

Agile marketing tools

  • confluence-icon-gradient-blue

    Confluence

    Whether you’re creating buyer personas, launch plans, or just organizing your ed cal, learn and share some best practices for your marketing teams.

  • jira-core-icon-gradient-blue-4

    Jira Core

    Assign task, monitor and report on progress of team’s activities

  • jira-service-desk-icon-gradient-blue

    Jira Service Desk

    A user-friendly tool for end users and customers submitting and checking tickets statuses, even on their mobiles.

  • 6ac904e4-9ac0-4c5a-8bd3-40358b0c767c

    Comala Workflows

    Add simple or complex reviews, tasks and approvals processes to Confluence.

  • 83aca94b-7da1-4829-ac6e-412babd32c8b

    Comala Publishing

    Supports a for staged documentation process with private read-write master space for developing or updating content and public read-only spaces which are the snapshots of the master.

  • bf0041c0-f1cd-4aea-a395-d21af709a8a6

    Riada Insight

    Organize all your assets. Never hunt down another document in a disorganized mess of files again. Group related pages and projects in an organized system for file sharing.

Benefits

Bring together a winning strategy

  • JIRA-Board

    Manage marketing projects

    Tracking all tasks associated with a project is hard. Jira Core Cloud lets you visualize your marketing tasks on a board and follow them from to-do to done. This way, the journey to done for blogs, assets, and review cycles – you name it – is just faster.

  • Connections

    Monitor marketing details

    Who’s doing what, and when? Get status updates on every task at a glance. Plus, every comment – advice, opinion, feedback – is documented for all to see. Never have to worry about who to CC again.

  • Git

    Measure marketing team performance

    With a project’s tasks and details in the same place, you can use dashboards and reports to see how your team did. This means you’ve got a much better shot at launching your *next* campaign on time.

  • Bullhorn

    Plan with purpose

    Create dynamic pages complete with flowcharts, embedded images, tables, and more. Visualize and surface your plans for product, design, and sales teams.

  • Add-On-Blocks-2

    Organize all your assets

    Never hunt down another document in a disorganized mess of files again. Group related pages and projects in an organized system for file sharing.

  • Agile

    Give (And Get) The Right Feedback

    Fast and easy methods for feedback mean everyone’s interests are brought to the table at the right phase of the planning process.

Expertise

Agile Marketing

In today’s world of constant customer feedback, marketers must be able to adjust their plans based on what’s trending in digital and social media. And with that, they need a better way to manage their marketing projects. That is why many are looking at agile marketing and methods such as scrum and kanban, to help.

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productivity increase

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Agile CMOs say they can switch gears more quickly & more effectively
Customers stories